Signage Insights & Industry Updates

Digital Signs

A Fresh Look: United Signs’ Effect on Landmark Baptist Church

Based on a strong tradition that views the local, visible gathering as the true church, Landmark Baptist Church is a living example of tradition and faith. Even the most conservative organisations, however, occasionally need a makeover to appeal to younger generations. United Signs entered the picture at this point. The Problem: A Church in Need...

Feb 25 • 3 min

Digital Signs

How United Signs Delivers Customizable Displays for Unique Client Needs

United Signs has been proudly serving the signage industry for nearly 30 years. United Signs is a national leader in custom architectural sign manufacturing and digital and architectural signage solutions. With decades of expertise and cutting-edge technology, we help businesses enhance brand visibility, engage new customers, and increase profits all around the United States. The...

Feb 25 • 5 min

Digital Signs

Digital Signage for Small Businesses: Why Now Is the Time to Upgrade

The digital signage sector is witnessing a remarkable expansion in the United States; its market was estimated to be worth over $6.3 billion in 2024 and is predicted to exceed $6.7 billion by the close of 2025, with a steady compound annual growth rate of 6.6% until 2030. Even more impressive, digital signage worldwide is...

Feb 25 • 4 min

Digital Signs

The Impact of Storytelling in Digital Signage: Transforming Screens into Experiences

Why Storytelling Matters in the Digital Age Let’s be honest, our attention spans seem to be plummeting faster than the price of Bitcoin. In the information-saturated world we live in, how do brands manage to stand out? The solution: storytelling. When an engaging story is told via digital signage, it is not just about delivering...

Feb 25 • 4 min

Digital Signs

Case Study: United Signs Delivers a Landmark Monument Sign for Clayton County Fire Station

When it comes to undertaking projects involving custom signage, United Signs is recognized all across America as one of the most reliable sources for both architectural and custom signs. Clayton County Fire Station looked to increase its visibility in the community and, in the process, contacted United Signs. The Purpose: develop a monument sign that...

Feb 25 • 4 min

Digital Signs

AR in Retail Signage Experiences

Walk into a store. The store window display springs to life. An on-screen mannequin attempts to put on clothes while you walk by. Tap your phone and it shows you how that jacket would fit you. Sounds like something out of Star Trek? Guess what? It’s already here. And who’s hopping on the current hype...

Feb 25 • 4 min

Digital Signs

Why Maintaining Your Digital Signage Matters More Than You Think — Lessons from a Global Brand

Think of iconic digital signage, and Coca-Cola’s “Happiness Starts Here” campaign probably pops into your mind. Those bright, bold visuals lighting up massive screens around the world aren’t just eye-catching—they’re part of what makes Coca-Cola feel so present, familiar, and engaging. But imagine if those screens glitched, flickered, or played content from five years ago....

Feb 25 • 6 min

Digital Signs

The Intersection of Digital Signage and Neuroscience

Did you know that the human brain processes visual information 60,000 times faster than text? Or that the average person can only recall 20% of anything they read, however, they are able to remember close to 80% of images? Fascinating neuroscience facts like these explain why digital signage is quickly becoming one of the most...

Feb 25 • 6 min

Digital Signs

From Handwritten Church Boards to High-Tech Messages: Modern Signage Solutions for Churches

Give this a thought: It’s the 1950s. A small-town church updates its sign every Sunday. The pastor or a dedicated volunteer steps outside, carefully placing plastic letters on a board, crafting a message of hope for the community. Maybe it’s a Bible verse, an invitation to Sunday service, or a heartfelt “God Loves You.” Fast-forward...

Feb 25 • 7 min